The Discovery Sandwich
The Discovery Sandwich
Data mining to learn about target markets and customer behaviours.
Data mining to learn about target markets and customer behaviours.
Ethnographic Research for Startups: How to Truly Understand Your Customer
Ethnographic Research for Startups: How to Truly Understand Your Customer
First 1000 community members
First 1000 community members
How to write a great startup survey
How to write a great startup survey
What Type of Startup Experiment Should I Run, When?
What Type of Startup Experiment Should I Run, When?
Customer Discovery Interviews
Customer Discovery Interviews
Design Thinking Innovation
Design Thinking Innovation
Entrepreneurship Journey Map
Entrepreneurship Journey Map
Community Building Library
Community Building Library
Problem/Solution Interviews
Problem/Solution Interviews
Facilitating user testing
Facilitating user testing
Empathy mapping
Empathy mapping
Empathy-Based Prototyping
Empathy-Based Prototyping
Closed vs Open Questions
Closed vs Open Questions
Engagement ladder
Engagement ladder
The Pitch (Good example)
The Pitch (Good example)
JTBD example interview w tutorial
JTBD example interview w tutorial
Use stuff when designing
Use stuff when designing
User interviews 101
User interviews 101
Solution interview example and guide
Solution interview example and guide
Intentional silence in interviews
Intentional silence in interviews
Stay close to early adopters
Stay close to early adopters
Diffusion of Innovation Theory
Diffusion of Innovation Theory
How to find personas
How to find personas
How to run a User Interview
How to run a User Interview
10 Lessons For Entrepreneurs on Building Trust
10 Lessons For Entrepreneurs on Building Trust
How to conduct user experience (UX) interviews
How to conduct user experience (UX) interviews
How to Talk to Users
How to Talk to Users
How Pitching Investors is Different Than Pitching Customers
How Pitching Investors is Different Than Pitching Customers